Shopping Cart

Our story

Welcome to
PAC Cosmetics!

Born in 2002 in the City of Dreams Mumbai!

Before you embark on your incredible makeup journey with us we’d like to tell you about the dream that propelled the creation of the PAC brand that now has a massive collection of over 500 products, some of which will hopefully be a part of your vanity.

Our Aim

Be your own kind of beautiful

We started with the aim to create the perfect tools of self-expression.

Brushes that give you that boost of confidence when you glide that make up on your face, that highlighter that helps you glow bright both inside and out or that perfect lipstick that makes you feel like you’re ready to take over the world. It isn’t, and never was, just makeup to us. It was an art form, it was poetry, it was love. It brought out the creativity and passion in anybody who chose to empower themselves using our products, from a beginner who was just learning what a foundation does to a professional who could create a winged liner in their sleep.

Our Passion

It's your passion that keeps us going everyday!

Striving hard to create products that deserve a spot in your makeup routine. Products that are premium, long lasting, value for money and cruelty free!

And while we have been walking on this path for a while now, we still have a long way to go! To bring more makeup products on the table that help you celebrate the real you, every single day because beauty is magical and so are you.

The PAC Promise


Passionately and consistently bring makeup products to you that can hold their weight in the international arena both in terms of quality and price


Always value the desires and opinions of each member of our community while working towards a seamless makeup and skin care experience for you


Celebrate diversity, creativity and passion by creating an inclusive community for anybody who picks up our products

Cruelty - free Beauty Products

More to Discover

Find A Store