Minimal makeup over 40 isn’t about doing less — it’s about doing it smarter. Your 40s are all about skin that glows with confidence, so ditch the heavy layers and embrace a look that enhances, not hides.
1. Start with Skin That’s Prepped, Not Packed
Before any makeup touches your face, hydration is key. Think glow, not grease. Use a lightweight primer like the PAC Pore Primer — it smooths the skin and enhances makeup application without clogging pores. It’s the perfect base for mature skin that needs nourishment but hates the weight.
2. Go Light on Foundation, Heavy on Strategy
A full-coverage foundation can sink into fine lines. Opt for a lightweight formula that lets your skin breathe, like PAC Studio HD Liquid Foundation for natural coverage with a blurring effect. Dab only where needed and blend outward. The trick? Let your skin show through.
3. Conceal, Don’t Cake
Under-eye wrinkles? Totally normal. To avoid creasing, go with the PAC Take Cover Concealer, known for its creamy, lightweight texture and buildable coverage. Warm it up on your fingertip and press gently under the eye. Less is definitely more.
4. Lift Hooded Eyes with Soft Definition
Makeup for hooded eyes over 40 should focus on opening the eyes without harsh lines. Use a soft, smudge-proof liner like the PAC Everlasting Eye Pencil along the upper lash line, and blend with a pencil brush for a natural lift.
5. Glow, But Make It Grown-Up
Trade chunky highlighters for a subtle glow. The PAC Strobing Cream gives mature skin a lit-from-within sheen — no glitter, just glow.
Final Touch
Finish with a cream blush like PAC Spotlight Cream Blush on the apples of your cheeks and a tinted lip balm. That’s your everyday makeup for over 40 — effortless, radiant, and refreshingly low-maintenance.
