How to Use Lip Oil with Lip Liner for the Perfect Juicy Pout
If you love a juicy, plump-looking pout but hate the heaviness of lipstick or gloss, we’ve got the perfect hack: lip liner + lip oil. This simple two-step combo gives your lips a naturally defined ...
Why Every Pro Kit We’ve Seen Has These 3 PAC Products
When it comes to building a professional makeup kit, there are a few game-changing products that makeup artists swear by, ones that guarantee flawless application, long wear, and a photo-ready fini...
Behind the Campaign: What Made Our Lip Oil Launch So Unique
A Launch Two Years in the Making When we say the PAC Tinted Lip Oil was worth the wait, we mean it. We spent over two years researching, testing, and perfecting the formula to ensure it wouldn’t ju...
Why a Good Kajal Still Matters and How to Use It Creatively
In a world full of graphic liners, eyeshadows, and mascaras, kajal remains a makeup staple. There’s just something timeless about its ability to instantly define the eyes, effortlessly. Whether you...
Why Our Lip Oil Is a Game-Changer (Not Just Another Lip Oil)
Let’s face it, most lip glosses look shiny but feel heavy, sticky, and disappear in an hour. The PAC Tinted Lip Oil breaks that cycle. With its unique gel-to-oil formula, it glides on smoothly like...
Simple Yet Fun Techniques To Apply Your Fav Lippies!
Sure, we all love a swipe-and-go lipstick moment — but did you know there are lipstick application techniques that can totally switch up your vibe without adding any effort? Whether you're a makeup...
How Soft Sculpted Makeup Differs From Contouring
Harsh lines? Sharp shadows? Not anymore. If you’ve been feeling like traditional contouring is a little too 2016, meet its low-key, glow-up cousin: soft sculpted makeup. But what is the differenc...
All You Need To Know About Lip Stain Contouring
You’ve heard of bronzer contouring and nose contouring… but have you tried lip stain contouring yet? This Korean-inspired hack is taking over for its clever ability to make lips look naturally full...
How to Layer Makeup Like A Pro!
Ever spent time perfecting your makeup, only to have it melt off or look cakey by noon? The secret lies in one simple rule: it’s all about the layers. Knowing the right makeup layering order is the...
Cinnamon Blush Era? We’re Game!
There’s a new spice taking over our makeup bags — and no, it’s not pumpkin. Say hello to cinnamon blush, the warm-toned, versatile trend that flatters every skin tone. Earthy, sultry, and effortles...
How to Ace Minimal Makeup in Your 40s
Minimal makeup over 40 isn’t about doing less — it’s about doing it smarter. Your 40s are all about skin that glows with confidence, so ditch the heavy layers and embrace a look that enhances, not ...
Lip Gloss Vs Lip Oils? Who's Winning In 2025
The lip aisle is buzzing with two glossy contenders: the classic lip gloss and the newer, nourishing lip oil. Both deliver shine, but the way they do it? Totally different. So, in the ongoing battl...
Raksha Bandhan Gifting Guide: Combos That Make Her Glow!
Raksha Bandhan is more than just a thread—it's a promise of love, laughter, and lifelong memories. And if you’re a brother, sister, or sister-in-law searching for Raksha Bandhan gift ideas that’ll ...
Say Hello to the Most Hydrating Lip Oil in Town—PAC Tinted Lip Oil Is Here!
Looking for the best lip oil that hydrates like a balm and shines like a gloss? Meet the new PAC Tinted Lip Oil, your go-to hybrid lip essential that combines skincare with makeup, minus the stick...
A Modern Twist on Friendship Bracelets: Matching Makeup for You & Your BFF
Friendship Day is the perfect excuse to celebrate your ride-or-die with something thoughtful—and let’s be real, stylish. This year, ditch the classic bracelets or bands and upgrade to something mor...
Beginner’s Guide to Getting the Cloud Skin Look
The beauty world has been buzzing about Cloud Skin, a makeup trend that perfectly balances matte and dewy finishes for a soft-focus, radiant look. If you’re new to this, think of it as a glow that ...
Top Makeup Brushes You Didn't Know You Needed
No makeup kit is complete without a solid collection of must-have makeup brushes. Whether you're perfecting your base on a humid rainy day or crafting a precise lip, the right tools make all the di...
Is Blurring Makeup the New Matte? Here's the Season's Softest Trend
Move aside harsh mattes — this season is all about the blurring makeup trend that smooths, softens, and perfects without masking your skin. Think: velvety finishes, weightless layers, and that came...
Best Beauty Looks Highlighted: What’s Trending This Season
From red carpets to reels, 2025 is already serving some unforgettable beauty moments. Whether it's soft glam, glowing skin, or bold pops of color, the latest celebrity beauty looks are setting the ...
What Are Rom Com Lips & Why Is Everyone Obsessed With It?
If 90s rom-coms taught us anything, it’s that love happens when you least expect it — and that a perfect soft pink lip can make or break a scene. Enter: Rom Com Lips, the 2025 lip trend that’s goin...
Guava Girl: This Seasonal Beauty Trend is Turning Heads
Move over latte tones — This Season’s 2025 Trend is all about the Guava Girl aesthetic, and beauty lovers on TikTok can’t get enough of it. Inspired by the juicy, tropical fruit, this look blends s...
The Only 3 Sponges You’ll Ever Need for Flawless Application
In the world of makeup, brushes may reign in precision, but sponges rule the blend. Whether you're a beginner figuring out how to apply foundation or a pro chasing that airbrushed finish, the right...
Top Pressed Powder Hacks to Keep Makeup Matte in Humid Weather
Humidity and makeup rarely get along, but with the right pressed powder tricks, you can easily keep your look fresh and shine-free. If you’re wondering how to keep makeup matte in sweaty weather, t...
Why Skin Prep Is Essential for Long-Lasting Rainy Day Makeup
Rainy days bring unexpected humidity, causing makeup to melt, fade, or slide off faster than usual. That’s why skin prep before makeup is a non-negotiable first step for a rainy-day makeup routine....
